Have you heard the buzz?  Lilly Pulitzer was featured this morning on the Today Show, as part of their fashion piece on must-have swimwear for the season!  The show featured models in our favorite swim styles - the Shields Caftan and the Brooke Bitty Bikini - designed by Brooke Shields herself!  These styles are part of the celebrity designed Colorful Cause collection.  Click here if you want to see the clip from the show!

As if the magazine press wasn’t enough to keep all the Lilly fashionistas satisfied for the time being… or at least a day or two! Last Friday, April 24th, called for an exciting day on the web for Lilly Lovers everywhere. Glamour.com featured the Colorful Cause Line from the Lilly Pulitzer Summer Collection, highlighting the fabulous looks of Angie Harmon, Debra Messing and Marcia Cross. The article also mentioned their heartfelt involvement along with Lilly Pulitzer, with EBMRF.

Check out the full Glamour.com article at: http://www.glamour.com/contributors/suze-yalof-schwartz

But wait… there’s more! That same day, articles from USATODAY.com and whosdatewho.com highlighted the Celebrity Collection and its chic Mommy & Me styles as well. Apparently, the Gwyneth Paltrow Bikini is this Summer’s must-have for the “Queens of the Beach”!

From People to InStyle, magazine press has given Lilly quite the trendsetting spot among famous parents and their celebrity kids. In particular, the Gwyeneth “Bitty” Bikini for Kids and its matching Paltrow Patch Bikini for Ladies, has ‘wowed’ the public eye with its flattering style and gorgeous color combination. Not to mention, a portion of the proceeds is donated to fight Epidermolysis Bullosa, a devastating skin disease.

Help out kids in need while dressing you and your little one as stylish as the stars… sounds pretty fabulous! Check out the entire Colorful Cause Collection today - available online and at all ‘in the pink’ stores now!

There is something to be said about a woman who wears pink - shes confident, feminine and well…happy! The New York Times agrees with this statement as they ran a piece in the Pulse section of the paper titled “In the (New) Pink” featuring our very own Lilly Pulitzer Brycer Dress! In addition to the perfectly-suited title, the text of the section epitomized everything that we believe in as Lilly lovers- “In times of trouble, pink is the shopper’s comfort color, and now is no exception. With stores and sidewalks populated with rosier hues, here are some of the best ways to play with pink this season.” Lesson learned… when times are tough, wear the beautiful colors that make you happy!

Airing on March 11th, 2009, the beloved Martha Stewart show dedicated an entire episode to what Martha describes as “a celebration of one of America’s true fashion icons”. This being said, the show was not only a complete success but certainly a celebration at best - an hour dedicated to color, creativity and style, all of which embody the designer that women all over the country have cherished and emulated for decades. From vintage prints to the most updated trends, Lilly Pulitzer continues to be a phenomenon that has inspired generations of loyal Lilly Enthusiasts. Over the past 50 years, Lilly’s vibrant patterns and unique details have given fashionistas of all ages and locations the opportunity to sport brilliant colors in irreplaceable fabrics that keep them comfortable and confident. Just as Martha expressed, referring to the entirely Lilly-clad crowd sitting in front of her, “It looks like a beautiful garden has bloomed in our audience today!”. Without a doubt, the gorgeous colors and cheerful prints brought a smile to every audience member’s face- emitting a sense of positivity and happiness that could be seen even through the television screen!

Dressed in Lilly herself, Martha looked ravishing in the Elliot Shirt in ‘Tide Blue Shaken Up’ paired with the Palm Beach Denim Pant in White- all from the Spring 2009 Collection. Among the guests that were present on the show was Janie Schoenborn, who guided everyone in the creative process of how the prints evolve from the design board to a one-of-a-kind final printed fabric. Janie, looking fabulous in her Jubilee Lovell Shift Dress in ‘Grasshopper Green Flam Alama Ding Dong’, began her segment with some wise words of inspiration, “We always say that in the studio we design prints but in the store we are selling happiness”. As the fashion show continued, the laughter and smiling faces of the audience and models (all of which worked for Lilly Pulitzer) proved that the happiness was in fact contagious throughout the entire room.

In addition to the fashion show, there was also a recipe segment that included how to make the favorable and fun Key Lime Mojito featured in the “Essentially Lilly: A Colorful Guide to Entertaining” book, a Lilly-inspired floral arrangement segment, and a Q&A with the Lilly Lovers in the audience! And of course, no audience member left empty handed- they all walked away from the unforgettable experience with their very own Jubilee gift bags filled with a voucher for 1 pair of McKim sandals, Spring Collection Sunglasses, Lilly Pulitzer printed pencils, fragrance candles, and more! As the party continued to the Lilly Pulitzer store on Madison Ave, it was clear that Lilly had taken New York City by storm.

Lastly, the show also gave a sneak peak into the very exciting Summer 2009 Collection, a dazzling assortment of celebrity-inspired pieces such as the Brooke Tunic in the ‘Buenavista’ print that Brooke Shields herself must be given credit to. Certainly, Lilly is the word on everyone’s lips these days- from vintage dresses to patterned stationary, the iconic designer has proven to bring a “joie de vivre” to the fashion world over the past 50 years that has brought nothing but the happiness of a colorful life to all of her beloved fans.

In case you missed it- or just want to watch it again! Check out the entire episode on Martha Stewart’s website at:

http://www.marthastewart.com/show/the-martha-stewart-show/the-lilly-pulitzer-show?lnc=4ef2dc5bfca40110VgnVCM1000003d370a0aRCRD&rsc=showarchive_tv_show-archive

Wait no longer - now both you and your precious pup can sport the fun and stylish Lilly patterns all year long! Finally, Lilly Pulitzer teamed up with Mascot to produce the ultimate Lilly girl accessory - Lilly Pulitzer dog collars and leashes! Available in two fabulous prints and four different sizes, these accessories are not only practical but could not possibly be any cuter! Now available at in the pink, we keep you looking fabulous in every aspect of your daily life!

Lifelong Lilly Lovers were in their element this month, as a chic crowd filled the Sheila Johnson Design Center at Parsons The New School for Design in New York City. With over 700 rsvps received for the event, everyone from Fashionistas to Fashion Press were there to celebrate the highly anticipated 50th Anniversary of Lilly Pulitzer. Displaying a multitude of dresses dated back to 1959 throughout the prestigious gallery at 66 Fifth Avenue, the night not only highlighted the artistic creativity of the designer, but also the tremendous influence that she has had on luxury fashion for decades. With pink champagne in hand and dancing-worthy tunes played on a limited edition Lilly Pulitzer piano from Steinway & Sons, the night was nothing short of incredible. Be sure to check out Lilly’s Jubilee collection at in the pink – a gorgeous assortment of vintage inspired prints with a retro flair that is as luxurious as it is fashion forward! Need we say more?

There is exciting news in the world of Lilly Pulitzer! With lots of new product initiatives in store for 2009, Lilly is giving the press lots to talk about. WWD featured a cover article on the launch of the first Lilly Pulitzer fragrance collection. With three scents arriving in stores in November, it marks Lilly’s foray into the beauty world.

Also buzzworthy is Lilly’s line of limited-edition products coming out in 2009, to help them celebrate their 50th anniversary “Jubilee”. Causing quite the stir in Vanity Fair is the Lilly Pulitzer Jeep Wranger, done (of course!) in a floral Lilly print.

Think of it as the perfect accessory… sophisticated, stylish and chic. Need we say more? Check out the very first line of Lilly Pulitzer Sunglasses and we’re sure it will be love at first sight. From trendy aviators to classic frames, these new shades are every Lilly girl’s dream come true. Complete the perfect outfit and catch everyone’s attention with an assortment of stunning and positively fabulous styles.
Choose from bold and oversized frames or go for a classic vintage-inspired look. Whichever you prefer, these sunglasses are fun and effortlessly stylish. Pair them with a gorgeous new swimsuit at the beach or sport them while shopping around town. They’re the must-pack item on that getaway trip you’ve been planning and the can’t-do-without accessory for everyday.
Shop the entire collection today and we’re sure you’ll reach a whole new level of love for Lilly!

Looks like we’re not the only ones in love with the Paley this season! With its combination of feminine fit and one-of-a-kind style, the Paley Cardigan is the perfect complement to any outfit. Pair the Paley with our cute and sophisticated Bailey Capri or dress it up with a patterned Prussia Skort… no matter what look you’re going for, the Paley Cardigan is sure to make a hit.

This spring season is all about bold colors and feminine accents, so it came as no surprise to us that the Paley would be a show-stopper. Seen in the Oprah Magazine as part of the coveted “O List”, as well as in Life & Style’s fashion list of “What’s Hot This week”, the Paley is the quintessential cardigan of the Spring season. Check out Lilly’s new and fabulous Spring Collection for a wide selection of Paley Cardigans in gorgeous new colors and prints. Shop today - and we’re sure you will understand what all the fuss is about!